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Burberry首席執行官 赴蘋果掌零售
Oct 15th 2013, 21:30

【李忠謙/綜合外電報導】蘋果公司前晚宣佈, Burberry首席執行官安琪拉(Angela Ahrendts)將出任該公司零售和在線商店高級副總裁,於明年春天正式上任。

蘋果從異業挖角早有先例,賈伯斯當初就找來百事可樂的約翰史考利(John Sculley)擔任蘋果CEO,只是這段過往也讓賈伯斯被趕出自己一手創立的公司。如今蘋果面臨Android陣營的強力挑戰,加上零售主管一職懸空已久,庫克(Tim Cook)從與蘋果同屬「精品」的Burberry借將,此舉能否提振蘋果的銷售量,明年就會有答案。

將接任蘋果零售業務高級副總裁的安琪拉。翻攝網路

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